{"id":9666,"date":"2017-09-19T11:47:22","date_gmt":"2017-09-19T11:47:22","guid":{"rendered":"http:\/\/scentcompany.it\/news\/ambient-scent-retail-store\/"},"modified":"2017-09-19T11:47:22","modified_gmt":"2017-09-19T11:47:22","slug":"ambient-scent-retail-store","status":"publish","type":"post","link":"https:\/\/www.scentcompany.it\/en\/news\/ambient-scent-retail-store\/","title":{"rendered":"Discover Ferragamo Retail stores NEW custom ambient scent atmosphere"},"content":{"rendered":"<h3>THE OLFACTORY EXPERIENCE IN STORE<\/h3>\n<p style=\"text-align: justify;\">When most people think of bespoke goods, they think clothes, wedding suits, shirts or haute couture dresses, handmade jewellery, leather luxury shoes and so on. But also <strong>bespoke perfume and ambient scent<\/strong> take the world of personalization to an entirely new level.<\/p>\n<p style=\"text-align: justify;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-medium wp-image-3654\" src=\"https:\/\/scentcompany.it\/wp-content\/uploads\/2021\/12\/Ferragamo-ambient-scent-retail-store-scent-company-italia3-300x212.jpg\" alt=\"Ferragamo-ambient-scent-retail-store-scent-company-italia3\" width=\"300\" height=\"212\" \/>With luxury consumers not only looking to own personal luxury goods but increasingly seeking <strong>luxurious experiences<\/strong>, Fashion Retailers are turning towards custom olfactory branding projects to create unique personalized customer experiences inside their flagships. The design of an exclusive olfactive branding project for a Brand is really a personalized journey. It is the invisible and untouchable power of a personalized scent that makes it something precious, unique and luxurious. <em>The real luxury does not mean to exceed; but rather it means uniqueness, authenticity and exclusivity.<\/em><\/p>\n<h4 style=\"text-align: justify;\"><strong>The <span style=\"text-decoration: underline;\">olfactory branding project<\/span> designed and tailored for <a href=\"https:\/\/www.ferragamo.com\/\">Ferragamo <\/a><\/strong>perfectly embodies the brand and sits in accord with its interior design inside the flagships and showroom. Creating an olfactory identity for a branded space enables a deeper connection to form with those that enter it.<\/h4>\n<h4 style=\"text-align: justify;\">Ferragamo Signature Scent both entertains and enlightens about the exquisite art form of fragrance as it fuses scent with Ferragamo brand values and identity and historicity and craftsmanship of a perfume.<\/h4>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-3652\" src=\"https:\/\/scentcompany.it\/wp-content\/uploads\/2021\/12\/Ferragamo-ambient-scent-retail-store-scent-company-italia-1024x724.jpg\" alt=\"Ferragamo-ambient-scent-retail-store-scent-company-italia\" width=\"1024\" height=\"724\" \/><\/p>\n<h3>FERRAGAMO SCENT IDENTITY<\/h3>\n<p style=\"text-align: justify;\">The atmosphere of a flagship is also made up of its <strong>smell<\/strong>, the first detail that is perceived by entering inside the retail store, even before the visual image. An <strong>ambient scent<\/strong>, diffused through hidden professional <a href=\"http:\/\/scentcompany.com\/professional-machines\/?lang=en\">scent diffusers<\/a>, installed inside the store, emphasizes the store environment without ever invading it. It is like a small work of art that changes the perception of what surrounds us and leads customers and visitors to feel <strong>emotions<\/strong>.<\/p>\n<h2 style=\"text-align: center;\">A subtle aroma with shimmering Chypre powdery reflections: nothing accentuated, but certainly noticeable, elegant and appropriate to the image of a modern classical femininity, like the one the Florentine brand, it has been able to build over the years, adapting it to contemporary taste.<\/h2>\n<p style=\"text-align: justify;\">We don&#8217;t want to give away too much about the new <span style=\"text-decoration: underline;\"><strong>Ferragamo custom ambient scent atmosphere<\/strong><\/span> inside their retail stores; so please go visit, for example, Ferragamo stores and showroom in Milano, the flagships in Napoli or Palazzo\u00a0 Spini Feroni in Firenze for a whole new sensory experience!<\/p>\n<blockquote>\n<p style=\"text-align: justify;\">Nothing gets us more excited for us than inviting our followers and customers into the magical world of custom luxury branded scent!<\/p>\n<\/blockquote>\n<blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 658px; padding: 0; width: calc(100% - 2px);\" data-instgrm-captioned=\"\" data-instgrm-version=\"7\">\n<div style=\"padding: 8px;\">\n<div style=\"background: #F8F8F8; line-height: 0; margin-top: 40px; padding: 50% 0; text-align: center; width: 100%;\"><\/div>\n<p style=\"margin: 8px 0 0 0; padding: 0 4px;\"><a style=\"color: #000; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none; word-wrap: break-word;\" href=\"https:\/\/www.instagram.com\/p\/BbEmJ8UAPk_\/\" target=\"_blank\" rel=\"noopener noreferrer\">Now with an unforgettable signature scent experience at Palazzo Spini Feroni, where #Ferragamo has its home office, main boutique and Salvatore Ferragamo Museum. It is among the most beautiful historical palaces in #Firenze and in the world, built in the 13th century and located in Via Tornabuoni. #ScentCompany #signaturescent #scenthistory #SalvatoreFerragamo #MadeinItaly<\/a><\/p>\n<p style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;\">Un post condiviso da Scent Company (@scentcompany) in data: <time style=\"font-family: Arial,sans-serif; font-size: 14px; line-height: 17px;\" datetime=\"2017-11-04T11:34:15+00:00\">4 Nov 2017 alle ore 04:34 PDT<\/time><\/p>\n<\/div>\n<\/blockquote>\n<p><script async=\"\" defer=\"\" src=\"\/\/platform.instagram.com\/en_US\/embeds.js\"><\/script><\/p>\n<hr \/>\n<h2 style=\"text-align: center;\">To learn more about how Scent Company can help distinguish your brand or retail stores from others, please contact us<\/h2>\n<h2 style=\"text-align: center;\"><strong>Tel. +39 035 720880\u00a0<\/strong><strong>or by\u00a0<a href=\"https:\/\/www.scentcompany.info\/en\/contact-us\">clicking\u00a0here\u00a0<\/a><\/strong><\/h2>\n<h2 style=\"text-align: center;\"><strong>\u00a0 \u2013 Scent Company, Bergamo, Italy\u2013<\/strong><\/h2>\n<hr \/>\n","protected":false},"excerpt":{"rendered":"<p>THE OLFACTORY EXPERIENCE IN STORE When most people think of bespoke goods, they think clothes, wedding suits, shirts or haute couture dresses, handmade jewellery, leather luxury shoes and so on. But also bespoke perfume and ambient scent take the world of personalization to an entirely new level. With luxury consumers not only looking to own [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":6689,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[330,332],"tags":[341,342,340,347,344,346,343],"class_list":["post-9666","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-applications-and-sectors","category-case-studies","tag-ambient-fragrance","tag-creative-scent","tag-fragrance-creation","tag-olfactory-identity","tag-scent-for-brands","tag-scent-for-retail","tag-scent-for-stores"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Discover Ferragamo stores NEW custom ambient scent atmosphere|Discover Ferragamo stores NEW custom ambient scent atmosphere<\/title>\n<meta name=\"description\" content=\"Visit Ferragamo stores and showroom in Milano for a 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