Olfactory branding News

Concept Stores can not live without a custom Signature Scent!

Today, the concept store is a heterogeneous sales point, with a large surface area, several merchand

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Paul & Shark’s olfactory Logo: if I smell it, I will remember it

This is what emerges from a research conducted by Rockefeller University in New York and published i

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For Branding, Luxury Hotels in Zermatt are adopting Signature Scents

Scent marketing is today divided into two main categories: ambient scenting, which fills a space wit

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Exploring the rise of Bespoke Fragrances for Luxury Hotels

Personalized perfumes for Luxury Hotels are an all-time peak. There is no aspect of beauty and charm

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Creating a New «Sensation» for a Brand

Is there something about your brand that leaves a sensory impression in people’s minds? Do people

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Chasing Galeries Lafayette Katara Plaza perfume sillage

Les Galeries Lafayette Katara Plaza, Doha have relied, together with Scent Company, on the persuasiv

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How to stand out from the crowd? Designing more “Sensorial” Hotel Experiences

Only recently, in the new millennium, companies are actively looking at the “sensory aspects” of

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If you had to describe Japan with a smell, what would it be? both “ No odor” and “ Incense”

Today we want to present our branch in Japan – Scent Company Japan managed by Ms. Mi

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If you had to describe Sweden with a Scent, what would it be? Fresh Air

Today we want to present an important partnership that has given us a lot of satisfaction. It is the

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